Topic: New Purpose- Product Resolution
In my last article I discussed my upcoming meeting with a developer, despite my new prodcu going through an identity crisis for its general purpose. Time was running out before my meeting and I had to seemingly rehash my product in order to pitch it to a potential developer/startup enthusiast. Everything would have to change… the designs, product purpose, target market, goals, and general image of the idea. Normally, I would be quick to extract the vital points of criticism and only take what I need to improve my product. However, upon the swat analysis given about my idea and past product designs, I couldn’t just ignore the justified advice about specializing in one service. The days seem to mundanely swing by as I went to work and did my usual daily activities while continuing to hope for inspiration.
“ Good things come to those who wait”
It wasn’t until I was cleaning my backyard when I had a brain blast. A new idea that allows me to keep my old idea, yet streamline my product into a more focused idea. The answer was so simple, my issue was starting a product that was too convoluted; in other words I was doing too much. I had to start small then grow. Starting small would be symbolic towards my new focused idea and growing big would bring it back to my original broad idea. With a loyal fan base and more resources, I would have a much better shot in creating my original college recruiting social network as a final product stage. First, I would specialize in the social media grading aspect. My goal was to take the impact of “likes” to another level by implementing a structured grading system in for any type of social post.
The trick and beauty of the transition was how well I could merge the ideas to flow into one another. It made sense to be me to first build up the idea of grading with social media in a fun progressive posting environment. Then, use those affiliations to mold the grading into a more professional image of your social status. My idea was to 1st encourage virtuous postings, and then use those grades as a defining point in measuring students’ scholarly success in school to be recruited by college recruiters.
The ideas kept oozing out as I developed a great marketing and stalling tactic for Colluide as well. If you have a remotely interesting life, the following thought must have occurred once or twice, “They should make a movie about my life, I would go watch it…” With all the drama, characters and stages that Colluide has gone through it would make a pretty good story. A journal would be a great canvass to capture the history of Colluide and the movie will maybe come later. Incidentally, I wanted to become a beacon of hope and advice for other aspiring entrepreneurs. To provide help and a role model to admire was a new goal. Why keep the knowledge gained through my journey? It’s better to share it with others and begin a cycle of entrepreneurs lifting each other to greatness.
“Knowledge speaks, but wisdom listens”
The last idea that I had was to develop a detailed marketing strategy consisting of the blog and posting challenge (fixtheinternet). The market strategy will tie in with the blog and the grading function of the website. Using a blog has a myriad of benefits: it is easily a marketing tactic, helps maintain a high website SEO, and it will be a great way to stall my fans until I finish building my website MVP.
“Your marketing plan must match the idea’s purpose’’
The “Fix The Internet” is a campaign to create an internet buzz for a viral movement. It’s an attempt to create a viral movement of positive posting of their own art or achievements through awesome posts of memes, pictures or videos via our website or the Colluide app using the hashtag #fixtheinternet. The goal is to encourage the idea of a counter strategy towards the break the internet attempts by reducing the level of obscene posts on the internet by encouraging people to post their best and proudest moments to be acknowledged instead. Download the Colluide app on our website at www.colluide.com to post a meme, picture, or video of any awesome experience that you wish to be critiqued on the submittal page. We will post the top best submittals on our Post page, then simply share it to your Facebook or Twitter with the hashtag #fixtheinternet. Join our website and start posting & grading to get a new type of grade to define your posts on social media.
Simply join our website and start posting & grading! Post an experience, art or achievement for grades with the hashtag #fixtheinternet . Let’s start a new trend of grading on social media.
We launch today with our beta website, app and Fix The Internet posting challenge. Colluide allows users to grade posts on our website, post for our ‘fixtheinternet’ contest via our app, or any social network using the hashtag #fixtheinternet.
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